The U.S. patient experience technology market is set to grow significantly, driven by consumer demand for personalized, convenient care. Digital-first engagement, AI integration and personalized healthcare are transforming care delivery, enhancing efficiency and empowering patients. This shift benefits patients, providers and payors, heralding a new era in healthcare.

Gender disparities continue to shape how care is delivered, accessed and experienced. Technology—when fueled by inclusive, accurate data—can help transform inequities into opportunities for more personalized, accessible and equitable healthcare.

The HIMSS 2025 Global Conference in Las Vegas offered a compelling vision of healthcare's future, marked by practical advancements in AI, significant strides in digital transformation, and a renewed emphasis on collaboration and interoperability.